Design a standout brand identity for Morning Kick organic coffee, blending natural appeal with a modern touch. Communicate the product's richness and flavor while emphasizing its commitment to sustainability and community support.
To design Morning Kick's brand, I checked other coffee brands, spoke with the team to understand what made their coffee special, and looked into their audience's preferences. I created boards to decide on colors and styles, aiming for a standout design that reflected Morning Kick's commitment to the environment and local communities.
I Oversaw the entire project, from conceptualizing and designing the 3D elements to crafting the strategy and engaging in client communication.